The D-MYST Agency is a group of young people working with marketing professionals on a pioneering health marketing campaign to create the world's first 'virtual' social marketing agency.
Monday, 21 October 2013
The official launch of our Smokeoff campaign went really well on Saturday! We teamed up with a fantastic entertainment act - 'faces of dicso' who helped to promote our campaign and remove smoking from TV shows such as Coronation Street and Eastenders. We also had a face in the hole attraction which was hugely popular with you people and children alike. Look out for photos on Twitter, facebook and our new instagram account @d_myst_uk - the best photo will win a £50 shopping voucher!!
The day was a huge success and to add to all the fun we collected a further 1,000 signatures in support of our campaign!
Thursday, 10 October 2013
We had an exciting meeting this evening! We spent our time going over the final plans for the official launch of our Smoke-off campaign! We have an exciting day planned on Saturday 19th March and we are hoping to get as many members of the public involved! Keep an eye out for us and all the special surprises we have planned and if you see us please come over to say hello and help us in our task to take smoking out of coronation street and eastenders!
Saturday, 5 October 2013
Today we had a fun meeting storyboarding some ideas for videos. We have come up with some exciting ideas for an animation style video based on the members of D-MYST the agency. Watch this space for the next You Tube sensation!
We then moved on to talk about the launch of the Smoke Off campaign! We have some very exciting plans that we hope to put in place! The launch of the Smoke-Off campaign will be on Saturday 19th October in Liverpool City Centre! Make sure you come and say hello!
Monday, 23 September 2013
We had a great meeting this weekend continuing our work on the shisha awareness campaign!
We started the meeting by discussing the trip to New Zealand in March next year and the amazing opportunities a lucky member of D-MYST will have when they are there!
We discussed the results of the shisha questionnaires we had completed and decided to have a fun creative session designing the information board and vinyl education matt that will be used in schools and at events across Liverpool! If you see our shisha board make sure you come over and say hello!
Over lunch we talked about creating a new film for D-MYST and began to story board some ideas! This will be filmed during our next meeting in a few weeks time so watch this space!
Saturday, 7 September 2013
Today we took to the streets of Liverpool to gather research on shisha smoking. We asked the public various questions to gather their opinion on shisha and its health effects. It was a great opportunity to hand out our shisha fact card and educate people on how harmful smoking shisha is.
We will be out and about in different areas of Liverpool over the next few weeks so keep an eye out for us and feel free to head over and help us with our research!
Thursday, 15 August 2013
Our meeting today started off with great news! Our proposal for a campaign around shisha awareness has been accepted and so we started work straight away!
As part of the shisha campaign we need to understand what the general public know about shisha and its health risks! During the meeting we brainstormed some ideas on how to collect this information and decided that creating a survey for the public to complete would be the best idea! Look out for us around Liverpool next week and help us with our research by taking part in our survey!
We have also been out and about this week collecting signatures in support of our latest SmokeOff campaign, targeting TV shows directly in a bid to take smoking off pre-watershed television! We have had some fantastic support from the people of Liverpool so far. If you see us at an event near you please come and say hi!
Monday, 22 July 2013
We had a great meeting outside in the sun on Saturday and planned our summer activity! Not only will be launching the second phase of our SmokeOff campaign, targeting TV shows directly, we have also written a proposal for a second summer campaign that we hope to carry out! It is always fun writing a proposal and putting all of our ideas down, but then we have to present it around the boardroom table and that part is always a bit nerve-wracking! Hopefully within the next couple of weeks we will be able to promote our new summer campaign! Look out for us around Liverpool over the next couple of months and come and say hi!
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